So how do you make your brand and message stick, literally, to the side of someone’s refrigerator or bulletin board? The key is being creative. By incorporating the following ideas into your direct mail campaign, you can increase engagement and response rates. Better yet, work with Kramer’s talented design team to create a unique, tailored marketing campaign.
With the onset of digital marketing in the 90s, many said direct mail was dead. While technology has significantly changed the way businesses communicate, direct mail continues to be a relevant and effective marketing tool for many organizations to reach their target audiences.
We are always trying to look ahead to the future at Kramer Madison. This year, we’ve selected four trending themes: Sustainability, Usefulness, Uniqueness, and Cutting-Edge.
Kramer Madison can help you select the right promotional products for the right audience. Make your next holiday gift, trade conference, employee onboarding or lead-generation mailing kit a success.
